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Project 3 // Bacardi Halloween 'Raising Spirits'

Film and Social

Description:

Bacardí wanted two spots for their new Halloween cocktail recipes: The Blood Moon and The Zombie. Instead of just a recipe video, we took inspiration from classic scary movies to create hauntingly delicious cocktail videos that were seen as one of the best Halloween spots of 2023.

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Role:

Hannah and Dani crafted the concepts for the two films, wrote the scripts, and were part of the production process from casting hand models to making sure the CGI bat looked just right. It was a great first production to learn a lot on, though the sets were surely haunted.

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Credits:

Art Director: Hannah Mullahy

Copywriter: Dani Kandelman

Film 1: Zombie

Film 2: Blood Moon

Social

PRESS

The Drum | THE BEST HALLOWEEN ADS FROM BRANDS INCLUDING IKEA, BURGET KING, AND BACARDI

Marketing Dive | BACARDI MIZES UP SCARES IN NEW HALLOWEEN CAMPAIGN

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